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darkforces
Branding/Communication/Storytelling
/Online AI Training
Developed in collaboration with artists, neuroscientists and philosophers, London's Twist Museum on Oxford Street is an immersive interactive experience that explores – and puts to the test – the power of your mind in experiencing the world around you.
I was privileged to be commissioned by London’s Barn Agency to on create a brand name, and a fitting brand identity and theme for the museum. We decided early we should 'break' the logo, in the same way we intended to break the minds of our audience.
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